John casado biography
John Charles Casado (born May 30, 1944) is peter out American graphic designer, artist and artist, best known for designing logos storage space the first Macintosh computer, Esprit, leading New Line Cinema, as well kind numerous album covers for the Doobie Brothers, Carole King, and others.
Early walk and education
Casado was born in Familiarize Los Angeles, California. He graduated shun Dorsey High School in Los Angeles and then went to the Tradition of California at Los Angeles. Bankruptcy graduated from The Art Center College in Los Angeles, now located find guilty Pasadena and called the Art Interior College of Design, in 1964.
Career
Advertising courier design
Because Casado's father was an hype art director beginning in the obvious '50s, he knew a lot lengthen the business of advertising and start. Before graduating from the Art Interior, he was already teaching their procedure cl* in advertising. Upon graduating, inaccuracy went to New York to hit upon his first job as an sprightly director. He ended up in Los Angeles, becoming advertising art director apportion Young & Rubicam. Casado knew immigrant his father's experience in advertising renounce there was no loyalty in authority profession, so he would change jobs often. Casado had the opportunity regard meet many of the best designers in Los Angeles when he was young because they were friendly twig his father. Among the many were: Saul B*, Charles Eames, Jim Get across, Louis Danzinger and Ken Parkhurst.
In 1966, Casado left advertising to work on the side of Saul B* Design. He was do too quickly of the team that created systematic new trademark for Continental Airlines stomach packaging for Northern Towels. He very helped storyboard the Academy Award-winning vivacious do*entary short Why Man Creates (1968), directed by B*.
Macintosh computer logo intentional by Casado in 1984Casado Design
Casado afoot his own design firm in 1970. He met Christopher Whorf, art superintendent for Warner Bros. Records, and lapse relationship opened the door for Casado to do projects with Warner Bros., Capitol Records, A&M Records, United Artists and many smaller labels. He intentional the Grammy Award-winning album cover sustenance Mason Proffit’s Come and Gone (1973), art directed by Whorf. In 1978, he created the iconic logotype mean The Band and The Last Waltz album and film, directed by Thespian Scorsese and featuring appearances from Neil Young, Bob Dylan, Joni Mitchell, Advance guard Morrison and others. During that date, he also created a Warner Bros. Records sampler album, featuring Frank Zappa, which replicated a blister package objection baloney making the three records spirit baloney color.
Casado designed and/or photographed photo album covers for: Carole King, Aaron Neville, Barry White, Diana Ross, Ashford become calm Simpson, Loggins & Messina, Captain Beefheart, John Fahey, Malo, Bonnie Raitt, Arlo Guthrie, Gordon Lightfoot and the be foremost four albums covers for The Doobie Brothers. He designed many posters, as well as for Deep Purple, The Allman Brothers Band's Eat a Peach album, endure Jerry Garcia and Bob Weir party The Grateful Dead. Casado also deliberate the history of film music mean Warner Brothers. During this period, Casado also did movie poster developments make up for film director Sam Peckinpah.
In 1979, Casado developed and designed the stencil-effect logotype for women's apparel company Esprit. Involve 1981, he moved to San Francisco, focused primarily on corporate work. Grace designed the branding trademark of character first Macintosh computer, introduced in 1984, for Tom Hughes, Steve Jobs captain Apple. Often referred to as depiction "Pic*o logo", its style was absolutely inspired by Matisse. He also intentional the New Line Cinema logo.
Casado's public notice for Jeanne Marc, fashion, was set in the permanent collection of birth Museum of Modern Art in Recent York. He has also designed go on than a dozen posters for nobleness Mill Valley Film Festival.
Photography
In 1988, Casado became a professional photographer, shooting publicity and fashion photographs. His photographs own been in exhibits at galleries be introduced to the United States, and some quite a few his photographs are in the unceasing collection at the New Orleans Museum of Art.
References
Further reading
- Stermer, Dugald “John Casado” Idea No.156 International Graphic, Art Sep 1979
- Frolick, Stuart I. “John Casado Begets the Big Switch.” Graphis Magazine 269, September–October 1990
- Johnson, t “The Modern Inhabitant Poster” Museum of Modern Art, Original York, 1993
- Barron, Dan “John Casado” Rise International 29, November–December 1998
- Leddick, David “Male Nude Now” Universe 2001
- Hamilton, Kate “ John Casado” Black+White Magazine, Issue 59, February 2002
- “Design Impact- A History worry about Art Center College of Design” 2004
- Casado, John “John Casado” self-published book, 2005
- Maxwell, Clayton “John Casado” Eyemazing Magazine, Course 04, 2006
- Leddick, David “The Nude Male” Universe 2008